And it goes on to say that “everything is on the table,” including a more à la carte plan that would allow you to only pay for the games you actually want to watch, something that’s been verboten in the television world since, well, forever. The latest round has Apple, whose discussions leaked earlier in the summer, as the preferred suitor, according to yet more anonymous sources from The Athletic.
Anonymous sources have been busy in 2021. If it seems like every major streaming service has been in the conversation to acquire the rights to distribute the highly desired NFL Sunday Ticket package, you’re right.